Emily's Discoveries

Hanover is an award-winning communications consultancy that advises enterprises on building recognition and enhancing reputation.

RESPONSIBILITIES

• Managing the agency’s multiple in-house marketing initiatives that integrate social media, sponsored events, paid ads, email marketing, podcast, and website management
• Collaborating and developing relationships with all client-facing teams to plan and produce SEO-optimised content
• Tracking and reporting key deliverables as well as recommending future strategies
• Supporting the planning and execution of webinars and live events

ACHIEVEMENTS

• Drove a 20% increase in organic search performance in website traffic across Q3–Q4 2022 through SEO‑focused content updates and optimisation.
• Analysed multi‑channel content performance, proposed a new content strategy that contributed to a 50% increase in digital engagement, including a 30% uplift on LinkedIn alongside growth on YouTube and a 569% increase in Instagram reach.

After 3 months, I secured an offer to become a Marketing Assistant. For 6 months after that, I finished the rest of my Master’s degree writing my thesis while working part-time at Hanover.

It was a challenging but rewarding experience, since I felt myself learning everyday, both in a theoretical and practical sense.